Shana
Gibson, owner of Modern Cowgirl, wants to inspire girls and women to be
empowered, be their own hero, and save their own day with the launch of her
new White Horse Campaign. Merging the boldness and moxie of the cowgirl, and
the sophistication and style of chic couture, Modern Cowgirl focuses on
celebrating the spirit and strength of the cowgirl within every woman. Modern
Cowgirl is redefining the fantasy of the cowboy on his white horse with their
motto “I Ride my Own White Horse”.
Modern Cowgirl was founded by Shana and opened its virtual doors in 2000.
Since then it has evolved from a website offering a variety of western goods,
to an online store where you will find a truly unique line of apparel and
jewelry all designed by Modern Cowgirl. Their signature "I Ride my Own White
Horse" design is featured on a line of T-shirts, canvas tote bags, handmade
notebooks, and necklaces which are available online.
The White Horse Campaign encourages women to inspire strength in themselves
and each other by sharing their own amazing stories. Modern Cowgirl wants
women to send an email, a post card, draw a picture, or send a photo of what
inspires them. The submissions will be posted on the Modern Cowgirl website
where women everywhere can read them and draw inspiration from the stories and
experiences.
Modern Cowgirl has also just released their new Spring/Summer collection which
includes 13 designs on burnout tee shirts, tank tops, cotton tees and tote
bags. In addition to apparel, Modern Cowgirl has an extensive line of jewelry
from fun smaller pieces, to classic heirloom designs.
Fibre2fashion posted a blog post© 2012 Created by Samantha Lim.
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